Well it’s almost 5am and I just saw official report that there will be no school today…I haven’t slept at all and my mind is running rampant since this lil fiasco at work so I’m tinkering to the fridge for Vodka…it’s 5 somewhere.
THANKS + GIVING | Here is a free digital version of 4FATHERS Photo Journal http://issuu.com/4fathers/docs/4fjournal_iss01_ebook
4FATHERS Photo Journal / Issue 01
4FATHERS is a print and digital publication for and about fathers. It uses a traditional approach with its usage of photographs and words. Each issue we feature a selection of fathers with amazing stories, whom we think are doing amazing things as parents. With its unique mix of interviews and photo essays, 4FATHERS goal of giving today’s father a voice through its publication is achieved with each issue delivered bi-annually.
Woolworths teams up with South Africa’s most famous choir, the Soweto Gospel Choir, to create a singing flashmob at one of their stores in the country to commemorate the death of one of South Africa’s most recognizable anti-apartheid freedom fighters - and the country’s first democratically elected president - Nelson Mandela.
As beautiful as the choir’s rendition of ‘Asimbonanga’ is, this blatant marketing stint from one of SA’s largest retail stores just doesn’t sit well with me, but I can’t quite put my finger on it. Is it the fact that they made them dress up as Woolies employees (there’s no shame in being a Woolies employee) when the choir is distinctly known for always wearing their traditional South African garments when performing? Or the fact that Woolies has a mostly white and upper-class clientele that taints this sort of performance, giving it an almost minstrel-y effect? I don’t know. Maybe I’m being too cynical. Either way, no amount of beautiful singing could make me feel whatever it was that Woolies was trying to make listeners feel.
"I was not born with a hunger to be free,” Nelson Mandela writes in his autobiography. He immediately explains, “I was born free - free in every way that I could know. Free to run in the fields near my mother’s hut, free to swim in the clear stream that ran through my village, free to roast mealies under the stars and ride the broad backs of slow-moving bulls. As long as I obeyed my father and abided by the customs of my tribe, I was not troubled by the laws of man or God.”